[8] Puma Bmw At Monthly Highlight

The deal has also seen Puma renew its relationship with BMW Motorsport as the official and exclusive license partner for footwear, apparel and accessories for BMW Motorsport and BMW M.

Bj√∂rn Gulden, chief executive officer for Puma, said: “Since BMW’s return to DTM in 2012, it has proven itself as one of the most successful racing operations and we are excited to continue our relationship with them.

"BMW Motorsport remains a core part of our sports marketing portfolio in Motorsport with increasing commercial potential through the global licensing components we have in place. As we continue our mission to become the fastest sports brand in the world, we are very happy to have renewed this agreement.”

Puma branding will be prominent on all BMW Motorsport racing cars and all race and teamwear for BMW Motorsport technical staff and drivers.

Jens Marquardt, BMW Motorsport director, added: “We are really pleased to continue our successful partnership with Puma, it’s an exciting time to be working with the brand under their new Forever Faster brand platform.”

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